What is a Mission Statement

Why Create a Mission Statement

How to Create a Mission Statement

What do you

stand for?

What
do you
stand for?

Human beings are driven by purpose. So, what’s yours? Defining it can lend powerful direction to your work, your family, and your life. We can help you put it all into words.

Mission Statements and Counting

“How different our lives are when we really know what is deeply important to us, and keeping that picture in mind, we manage ourselves each day to be and to do what really matters most.”

– Stephen R. Covey

Personal

By identifying your passions, values, and what you want out of life, you can focus all your efforts toward reaching your potential and achieving your goals.

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Team

Set your team or organization up for success by defining its mission. Get everyone on board and aligned with the same end in mind.

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Family

Every family wants to be happy. But what happiness looks like and how to attain it is different for each one. Define what matters most to your family.

Write your family mission statement >

Essential to The 7 Habits of Highly Effective People®

Mission statements are an integral part of Habit 2: Begin with the End in Mind. In Stephen R. Covey’s bestselling book, The 7 Habits of Highly Effective People. Personal leadership requires clarifying the kind of life you want to live—the masterpiece you want to create as the artist of your own life.

Real Determination Creates Real Success

Once you craft your mission statement, you'll have a clear understanding of what it will take to succeed. To help you and your team along the path, use these tools and resources expertly designed to help accelerate the success of individuals, families, and teams.

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